Posted on 2015-07-02
In a time that finds most small business owners struggling to secure business, develop products and services, plus juggle the dozen or so balls that are always in the air is a challenge in of itself. Taking a much-needed breath, stepping back and allowing yourself to see the bigger picture can be difficult, but is time well spent.
It has always been our goal to provide our community with some form of charitable contribution. But as each year would clip by, we would say “gee, would’a, should’a, could we have done it this year??” We have never been sure of the how to, or where best, to place our goodwill service or charitable donation. When you see donations of $10,000 or more for corporate sponsorship, it can make the small business owner feel out of their charitable league.
With so many options, our first step was to research local organizations and create a shortlist of opportunities. This led us to the decision of dipping our toe in with KidsAbility™ Centre in Waterloo. What came out of our meetings initially, was that small businesses like ours, should believe their contribution can make a difference. The reality is that if enough small businesses made the $500 - $1,500 donation, the cumulative impact would make a big difference and be mutually beneficial…it’s that simple.
After a few visits and numerous discussions with the Director of Fundraising, the decision was made to become an annual sponsor of the KidsAbility Radio Telethon. What a great feeling it gave us to know we were helping children get their start on a “solid foundation”. It’s hard to believe four years have since passed and the relationship is strong as ever.
Recently we found ourselves visiting the dreaded annual budget forecasting which took place on a frozen January day. Not long after settling into our new facility located in St. Jacobs, we found ourselves asking again the same charitable question "how can we provide the community with another cost effective, charitable contribution that is impactful while keeping an eye on all of our financial commitments and expenditures?”
The answer came to us, on a really cold day in February while running an errand.
Passing by the Habitat for Humanity (HFH) Re-store on Northfield Drive in Waterloo, it dawned on us that even though our company is small, we could provide our expertise and service! We could offer our time and materials and help Habitat for Humanity build homes that help Waterloo residents start their life on a new, SOLID foundation.
We contacted HFH and sure enough, they were in need of having some foundations repaired. Within three weeks of reaching out, our team of foundation specialists was happy to provide HFH with expert foundation waterproofing services that included a lifetime warranty to provide additional peace-of-mind.It was such a natural fit with our company and great addition to our continued efforts with the KidsAbility Radio Telethon.
You might ask “how does this affect me?” or even “nice to see a company giving back”. The real opportunity is in realizing that we all have something special to offer the community.
For The Crack Specialists, it was our skill at repairing foundations, for you, it might be sponsoring your kids softball team with team jerseys or allowing an employee paid time to volunteer a few hours a month. The point is, big company or small, we all have something to offer.